New Research Exposes Myth: "Not All Personalities Can Sell Homes"

As featured on HuffPost.

Here is the shocker:

There is no one DISC personality type that cannot succeed in residential real estate sales.

Did that make your brain go tilt?  Some say that only particular types of personality will do well in sales, whether real estate or otherwise.  For those who are more reserved, they have likely acquiesced to that notion.  It is time for a new way of thinking based on actual research not just opinions.

To that point, Dr. Lee Davenport has surveyed some of the nation's top producing residential salespeople and shares in this interesting read, Profit with Your Personality: How Top Producers Win at Lead Generation, and How You Can Too (, some key takeaways that can change the game, including:

  • University-Researched Lead Generation Best Practices of Some of the Top 1,000 U.S. Residential Real Estate Salespeople,
  • How Introverted Top Producers ARE Succeeding,
  • Wanting the Top Producer Formula,
  • Common Myths About Your Personality and Your Sales Success,
  • 1 Frequent Mistake Salespeople Make with Methods (Why It is Really NOT You But Them),
  • Jumpstarting Your Sales Pipeline with the 1-2-3 Slam,
  • And More!

What Others Are Saying

If you want to learn from the best of the best, read Dr. Lee Davenport’s new book, Profit with Your Personality.  As a real estate coach and trainer, Dr. Lee has written a thoughtful and insightful guide for REALTORS® and Brokers to provide them with actionable tips to bring their business to the ‘next level.’  Rather than a ‘one size fits all approach’ Dr. Lee focuses on how REALTORS® can tap into their personal strengths to become Top Producers.  This easy-to-read guide is a must-have for those who are looking to succeed.
--Sandy Krueger, CEO, Staten Island Board of REALTORS®

Dr. Lee Davenport has led the real estate industry to embrace technology and social media. Her thought leadership in this area has impacted agents and brokers across the country. But more than just her track record, my admiration of Dr. Lee stems from her warmth and compassion towards each individual she interacts with. Rare that you find such a beautiful combination and I am proud to call her a friend.
--Stefanie Diaz, Named one of Atlanta’s Startup Wonder Women as the Founder of Mastermind Your Launch and a Popular Radio Host

True success is born out of an acute self-awareness, strong work ethic, and abiding determination. In this book, Dr. Lee will walk you through a process of self-evaluation to pinpoint what is and is not working in your business plan, and she will give you the courage to try new tactics until you find that perfect fit.
--Erica Christoffer, REALTOR® Magazine's Broker to Broker Consultant

Learn more about Profit with Your Personality or request Dr. Lee to speak about this research:
Video with Dr. Lee:

About the Author: Armed with degrees in business and legal studies, Dr. Lee Davenport is a real estate thought leader and national speaker recognized by Inman News as one of the top 25 coaches.

Sound off - I would love to hear from you!  Give me a shout on Facebook, Instagram, YouTube, and Google+ or by visiting LearnWithLee.Realtor.  

Want more of the best practices of our nation's top producers? Grab your copy of the short read, Profit with Your Personality and, the classic, 5-star rated workbook, Plan to Win, to transform their real estate sales game plan.  Here's to your success! #LearnWithLee
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Transform your real estate sales game plan with our latest tools for your business, PROFIT WITH YOUR PERSONALITY and the classic workbook PLAN TO WIN! Get your copies today!

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